Executive Master in Web Marketing,
Social Media & Graphic Design

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Communication has undergone an important evolution passing by traditional media to the new digital media, therefore the use of the online communication tools becomes crucial for every business across by sector, product or size.
Since 2011, in collaboration with companies and important co-braning, Sida Group organizes an Executive Master course entirely dedicated to the acquisition of theoretical and practical skills in order to have efficient and effective operation. The professional figure that the master intends to form is the Web Marketer and Digital Manager. A professional who has knowledge of every online communication tool and it is able to process integrated plans and Media Planning, managing strategic development projects for the company. A professional figure with capacities in web marketing,  social media and graphic design has become crucial to seize the opportunities of the network by identifying new business, managing the internal communications, monitoring ideal suppliers for the company and increase the assets of the company.

 

 

The Executive Master of Web Marketing, Social Media Marketing &Graphic Design aimes at  encouraging the rapid acquisition of knowledge and updated skills in the great demand. It also aims to accelerate the job placement of the participant in the labour market. Digital strategy, graphic advertising and basic programming are the three requirements associated to the Digital Manager role and they are the three most important skills required by 95% of companies.
The Master, in constant update, following the trend of industry and corporate demand, has trained over 2000 young participants with a ranking of 92% placement after internship.

 

 

Module 1 Fundamentals of Internet Marketing / Google Adwords

Module 2 Fundamentals of HTML / Focus platforms Open Source (WordPress)

Module 3 Internet Marketing applications: Unconventional Marketing and SEO / SEM

Module 4 Social Media Marketing And Web Reputation

Module 5 Email Marketing And Mobile Marketing

Module 6 Mobile Marketing, App and discipline

Module 7 Community Management

Module 8 Elements Of Graphic Design

Module 9 Safety And Prevention In Workplace

 

 

132 hours of training/lessons + 8 hours of professional counseling + 6 month formative internship

 

 

Naples: May 2017

Rome: June 2017

Sassari: September 2017

Ancona:  May 2017

Bologna: May 2017

Florence: May 2017

 

 

 

PLUS

  • Entirely supported by the use of computer to deepen communication models (internet, mobile, web 2.0, social media, etc.)
  • Project work from partner company: idea, management, promotion and analysis of a digital-oriented strategic plan in order to launch a product or a service
  • Master program constantly updated in line with the industry changes. Multimedia materials available to learners
  • Supported by tutor – quality control to each Module
  • Coaching and Mentoring in order to identify learners’ potential and look for qualified job opportunities
  • Placement in pre-selected companies

 

 

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Our Locations:

Ancona, Bologna, Roma, Parma, Padova, Verona, Firenze, Foggia, Ferrara, Napoli

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